[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"info-list-19109":3,"hot-list-29":24},{"info":4,"next":18,"pre":21},{"article_title":5,"type_id":6,"article_image":7,"article_content":8,"read_num":9,"create_time":10,"update_time":10,"article_author":11,"tags":12,"seo_title":5,"keyword":13,"desc":14,"style_type":15,"article_type":12,"is_video":16,"video_url":12,"video_img":12,"update_time_str":17},"食品二维码怎样申请？原来不用花钱也能自己搞定",29,"https:\u002F\u002Fhs1.bmwas.cn\u002Farticle\u002F2623deff036ac317301ae696c7cf4ec6.jpg","\u003Cdiv data-page-id=\"YhS1dua3goYQnXxqoUzc0LMKnCd\" data-lark-html-role=\"root\" data-docx-has-block-data=\"false\">\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0); font-size: 14px; font-weight: normal;\">开一家食品小店,货架上的每个包装都得印二维码。有人说\"必须找认证机构办理,一年好几千\",也有人说\"网上免费生成就行\"——到底哪个靠谱?关键在于你要做的是追溯码还是产品信息码。前者涉及食品安全监管,必须走官方平台;后者只是展示配料表、联系方式等基础信息,用对工具就能零成本解决。很多商家把这两件事混为一谈,要么花了冤枉钱,要么用错码被罚款。\u003C\u002Fspan>\u003C\u002Fp>\u003Cdiv class=\"ace-line ace-line old-record-id-doxcnooqxJOzmsskV8g50DDTh4b\">食品二维码申请分两种路径:官方追溯平台免费申请满足合规要求,但需企业资质;普通产品信息码则可用在线工具快速生成。本文详解免费申请全流程、资质要求差异,以及不同场景的选择建议,帮中小商家省下冤枉钱。\u003C\u002Fdiv>\u003Ch2 class=\"heading-2 ace-line old-record-id-doxcnnvF92gr01FLVuF3Ro1IJSf\">一、官方追溯码免费申请全流程\u003C\u002Fh2>\u003Cdiv class=\"ace-line ace-line old-record-id-doxcndQKy7QmeiwnAqEVrYxVc6g\">国家市场监管总局的食品追溯平台对所有企业免费开放,但审核严格。你需要提前备好:营业执照副本(经营范围必须包含食品)、食品经营\u002F生产许可证原件、法定代表人身份证正反面扫描件、产品检验报告(预包装食品必须)。个体工商户也能申请,但如果证照还没办齐,可以先用普通产品信息码应急。完整申请分三步:登录国家食品安全追溯平台官网注册企业账号,上传资质材料等待3-5个工作日审核,审核通过后填写商品信息生成追溯码并下载300dpi以上高清版本用于印刷。\u003C\u002Fdiv>\u003Cul start=\"1\" class=\"list-bullet1\">\u003Cli class=\"ace-line ace-line old-record-id-doxcnDTJG6zaRplUx6Q4yUH1LKd\" data-list=\"bullet\" style=\"list-style-type: disc; list-style-position: outside; margin-left: 0px; padding-left: 0px;\">许可证快到期(有效期不足60天)会被系统拦截\u003C\u002Fli>\u003Cli class=\"ace-line ace-line old-record-id-doxcnBAvM4SHQTMDoV9kNJaGOOh\" data-list=\"bullet\" style=\"list-style-type: disc; list-style-position: outside; margin-left: 0px; padding-left: 0px;\">检验报告跟产品名称对不上号容易被拒\u003C\u002Fli>\u003Cli class=\"ace-line ace-line old-record-id-doxcn7aD0qjgcib8qN2BOPeO9vg\" data-list=\"bullet\" style=\"list-style-type: disc; list-style-position: outside; margin-left: 0px; padding-left: 0px;\">线下门店需要《食品经营许可证》,纯线上销售只需《食品生产许可证》\u003C\u002Fli>\u003C\u002Ful>\u003Ch2 class=\"heading-2 ace-line old-record-id-doxcntHRzW5Z5z0ouOU5t6Bu3uf\">二、产品信息码的快速生成方法\u003C\u002Fh2>\u003Cdiv class=\"ace-line ace-line old-record-id-doxcnhO20U3PKJdIWit9dxXIJ4e\">如果只是想让消费者扫码看配料表、客服电话、使用说明,不涉及追溯链条,那普通的产品信息码就够用。比如手工烘焙工作室、农家自制果酱这类小规模销售,暂时没拿到许可证前,先用信息码过渡。以八木屋二维码为例,选择\"文件码\"或\"图文码\"功能,上传产品图片和文字说明,系统直接生成二维码。免费版每天每个码限扫5次,适合展示型场景。如果产品日销量大,可以考虑开通会员恢复无限次扫码。产品信息码和官方追溯码不是二选一的关系,很多商家把两个码并排印在包装上,一个应对监管,一个做营销互动。\u003C\u002Fdiv>\u003Ch2 class=\"heading-2 ace-line old-record-id-doxcnAqGc9hL7OVX3niUKxf1kkg\">三、不同场景的选择建议与注意事项\u003C\u002Fh2>\u003Cdiv class=\"ace-line ace-line old-record-id-doxcnhEipPf5zlHKIW0g9aB0Bwh\">已有完整资质的企业直接走官方平台免费申请,时间成本大概一周,生成的码长期有效。资质还在办理中的小商家先用在线工具生成产品信息码,把配料表、储存方式等基础内容放进去,等证照下来再补办追溯码。只做线下摆摊或朋友圈销售的个人暂时用不上追溯码,但建议也做个信息码增加消费者信任度。生成后要注意:追溯码要印在背面右下角或侧面,二维码边长不能小于2厘米,深色底要加白色底框。定期用手机扫码检查跳转页面信息是否准确,特别是更换过供应商、调整过配方后要同步修改后台数据。需要追溯码的走国家食品安全追溯平台,需要产品信息码的可以试试八木屋二维码或草料二维码,根据批量需求和预算来选。\u003C\u002Fdiv>\u003C\u002Fdiv>\u003Cspan 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14:09:55",{"article_title":19,"id":20,"type_id":6,"is_video":16},"微信扫码讲解系统怎么搭建？博物馆都在用的智能导览方案",19110,{"article_title":22,"id":23,"type_id":6,"is_video":16},"食品二维码怎么生成？原来不用专业设备，Excel就能搞定",19108,[25,30,35,40,45,50,55,60],{"article_title":26,"article_image":27,"id":28,"seo_title":26,"brief":29,"duration":12,"video_img":12,"type_id":6},"药品二维码扫出来是空白？原来这个信息才是关键","https:\u002F\u002Fhs1.bmwas.cn\u002Farticle\u002F07d74fa6741888886d2cef70ae790a49.jpg",19162,"　　拿到新买的药，习惯性掏出手机扫一扫包装上的二维码，结果屏幕一片空白——这种情况你遇到过吗？先别急着怀疑买到假药，很可能是扫错了位置。药品包装上往往印着好几个二维码，有的跳转购物链接，有的关注公众号，真正能查验真伪的那个，藏在不起眼的角落里。　　买药后扫二维码却显示空白，不一定是假药。药盒上通常有多个二维码，只有标注「电子监管码」的才能查验真伪。打开一盒常见的感冒药，仔细看包装侧面和底部，你会发",{"article_title":31,"article_image":32,"id":33,"seo_title":31,"brief":34,"duration":12,"video_img":12,"type_id":6},"小程序链接怎么转换成二维码？原来微信自带这个功能","https:\u002F\u002Fhs1.bmwas.cn\u002Farticle\u002F63c1498d4588566b6c666d0aad60712e.jpg",19161,"　　做小程序运营的朋友，经常会遇到这样的需求：把某个活动页面或商品详情做成二维码，印在海报上或发到社群里。很多人不知道微信公众平台就能直接生成小程序码，本文详细讲解官方生成方法、参数配置技巧，以及什么情况下需要用活码工具。　　不过官方功能也有局限性。二维码生成后无法修改跳转地址，如果活动链接临时调整，就得重新生成、重新印刷。掌握这些方法后，线下推广和数据追踪都能更高效，选对工具才能少走弯路。1.1",{"article_title":36,"article_image":37,"id":38,"seo_title":36,"brief":39,"duration":12,"video_img":12,"type_id":6},"怎么把内容生成二维码？原来手机自带这个功能","https:\u002F\u002Fhs1.bmwas.cn\u002Farticle\u002F7e314439d73179d9e38011e3f24cc291.jpg",19160,"　　需要临时分享文字或链接时，很多人会专门下载二维码生成APP。实际上iPhone和安卓手机都内置了这个功能，只是入口藏得比较深。手机里其实藏着一个免费的二维码生成器，只是大部分人从来没用过。当你需要把WiFi密码、收款信息或一段文字快速分享给别人时，不用专门下载APP，直接用系统自带功能就能完成。不占内存、没有广告、操作快，特别适合临时使用的场景。1.1、不同系统的操作入口在哪iPhone用户可",{"article_title":41,"article_image":42,"id":43,"seo_title":41,"brief":44,"duration":12,"video_img":12,"type_id":6},"小程序码转换二维码，原来微信自带这个隐藏功能","https:\u002F\u002Fhs1.bmwas.cn\u002Farticle\u002F602508d4ad2e7df05aa0e137c093bbad.jpg",19159,"　　运营活动要在多个渠道投放，设计给的小程序码在有些平台识别不了。客户要把小程序分享给用微信老版本的用户，对方扫码后直接卡住。这些场景都指向同一个需求：把小程序码转成兼容性更好的普通二维码。很多人第一反应是找第三方工具，但微信内置了转换功能，这个功能藏得比较深，掌握后能快速解决临时转换需求。1. 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